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Describe your business in detail. (Services, team, who you serve, location, time in business, major changes or events, etc.)
Where is your business now versus where you want it to be?
What would you like to achieve in the next 6 months?
What do you think it will it take to get you there?
What will life look like when you get where you want to go with your business?
Summarize your current marketing activities.
What do you think of your brand message and visuals? (Ex: opinion of your logo and tagline)
What is your biggest business or marketing challenge?
What aspect of your business keeps you up at night?
What makes people buy from you? Or, what is your point of differentiation?