Strategy First Marketing Package
Know EXACTLY what to do to grow your small business quickly with our Strategy First Package.
“Your Ideal Client Personas and the Client Interviews are key components in the development of your specific marketing plan.”
Empower your business with customized strategy, customer insight and with proven marketing tactics designed to jumpstart your business this year.
The Strategy First Marketing Package
is a two-stage process
Phase One starts with Discovery and a Total Online Presence Audit. The Discovery process is about learning about your business vision, goals and current marketing efforts. The Audit will assess your brand and online presence and includes a look at brand visuals, website journey, SEO, keywords, content, social media and ratings, and reviews.
The focus moves to creating your marketing plan by interviewing ideal clients, creating a complete content calendar for the next six months, building the phases of the Marketing Hourglass (the Know, Like, Trust, Try, Buy, Repeat & Refer Processes that will be customized for your company) and leaving you with the highest priorities and recommendations for growth.
What Does the Package Include?
Get the guidance and clarity you need to can catapult the growth of your business.
Here are some Frequently Asked Questions:
- Scheduling of and availability to attend 2 phone meetings
- Completion of Marketing Review and Discovery Forms within 2 weeks
- Patience during the 2-3 weeks it takes to research, interview clients, strategize and create your Strategy First Marketing Plan after Discovery process is complete.
Here is the process:
Phase 1 (Client). Timeframe: usually 1-2 weeks depending on how much time you will need to fill out the Review and Discovery forms and gather contact information for 5 clients.
- Welcome Emails with Next Steps, Links: Youâ€™ll receive an immediate Welcome email with a link to a Marketing Review form and a Discovery Form. These will take a little time to complete, but the more thoughtful and thorough the answers the better the outcome of the Marketing Plan will be. Within one business day, you will also receive an email with login information and access to your Client Portal. This Portal will be your hub for your Strategy First Marketing Package (message center, files, package status).
- Schedule Our First Meeting: The Welcome email will also include a link to schedule the Initial Discovery Call. Please schedule the Call for around 5-7 days out, keeping in mind that we ask that you submit the forms 48 hours before the call so we have time to review the information. If you need more than 3-5 days to fill out the forms, please schedule the Initial Discovery Call for a later date.
- Your Client Information: We will need contact information (Name, Phone, Email) for up to 5 clients that we can reach out to for the Client Interview portion of the Plan, so you can start gathering that information to send to me by email at email@example.com or upload through the Client Portal. Please let your clients know we will be reaching out to them for an interview and get their approval for us to call.
- Submit the Forms at least 2 days before Discovery Meeting. You will receive an emailed copy of the filled out forms after submission.
- Initial Discovery Phone Meeting with Consultant
- Research & Follow-Up: Following our call, we will schedule the final Presentation and Delivery call and the Total Online Presence Audit research will begin.
Phase 2 (Consultant). Timeframe 2-3 weeks.
- Total Online Presence Audit research
- Conduct 5 ideal client interviews
- Competitive research
- Develop the Marketing Hourglass based on client touch-points
- Develop first 6 months of a content calendar
- Develop top 3 high-level strategic action steps
- Presentation and Delivery of Marketing Plan and Action Steps
A few minutes after signing up, youâ€™ll receive your Welcome Email that will include Next Steps and Links to the Marketing Review Form and Discovery Form that we will need in order to start the research part of the program. You will also receive a link in this email that will let you schedule our Initial Discovery Call.
We do not have a payment plan for this Package. However, if youâ€™re committed to growing your business in 2018 but prefer to pay on a monthly basis, you may be interested in our monthly Online Course+Coaching Program which will guide you to growth in your business through a deep learning online course plus personal coaching from Brooke Patterson, Brand & Marketing Strategist and CEO of Vandermedia Design & Marketing.
Yes!Â If you change your mind for any reason within 5 days of purchasing the Strategy First Marketing Package, please email us at firstname.lastname@example.org and we will email you back as confirmation of your cancellation and provide a full and prompt refund. After the 5 days no refund will be provided.
The Strategy First Marketing Package process usually takes 3-4 weeks. This is generally dependent upon the time needed for you to fill out the Marketing Review and Discovery Forms. Once the forms are filled out, the process takes about 3 weeks for the research and development of your strategic marketing plan.
The Strategy First Marketing Package is designed for small business owners who need more clients and want to grow their businesses, but could use a roadmap that has been created specifically for them to follow on the path to success. Itâ€™s for business owners who have wasted marketing dollars on tactics (ex: Facebook ads) that didnâ€™t convert. Without a strategy, itâ€™s difficult to focus on exactly the right steps to take and itâ€™s easy to find yourself going down marketing paths that donâ€™t get the results you were hoping for.
“They are very prompt to respond, have incredible ideas, and keep us up to date with the latest and greatest media programs and platforms. They have great knowledge, resourcefulness, and industry connections to get the job done, efficiently. All the while, they are mindful of our budget and work to keep expenses controlled and our deadlines met. You can count on Vandermedia Design and Marketing.”
Deborah Barton, Barton Studios
“They’re the best partners I’ve got in my business. They’re reliable, masters at what they do, friendly, professional, passionate and…I could just go on and on.”
Rebecca McCarthy, The Written Coach
“The entire experience was excellent and I would most definitely recommend Vandermedia Design for any of your marketing needs!”
Your Strategy First Marketing Package will keep you from wasting money on ineffective tactics, take the guesswork out of what will work best for your specific business, and guide you towards the success you’re ready to achieve.
Let’s get started!
PLUS a 5-Day Money-Back Guarantee
If you change your mind for any reason within 5 days of purchasing this Plan, please email us at email@example.com and we will email you back as confirmation of your cancellation and provide a full refund. After the 5 days no refund will be provided.